We audit how your account actually reaches, flip the mix to what travels, and run the whole engine — content, creative, timing, replies. The proof below is one client, one season.
Over two million views and counting — from an account that barely existed at the start of the season.
A relatively new Instagram account, grown almost 7× in one season — real local followers, not bought reach.
Multiple sold-out shows this season — attendance records the venue had never hit before.
One season of reel-first content, posted on the days that actually reach.
The audit found the leaks. The system plugs them.
We audited a full year of posts, flipped the mix to reels, gave every show days of runway with a real hook, and posted when the audience is actually looking. Same venue, same budget — different engine.
Audit first
Every post from your last year — reach, format, timing, captions. We find the leaks before we touch the calendar.
Reel-first calendar
Every promotion gets 3–5 days of runway with a real hook. Evergreen pillars — product, people, behind-the-scenes — fill the gaps.
On-brand creative
Reels, carousels and posts designed as a repeatable system your audience recognises — not improvised one-offs.
Timing that reaches
Posted on your account's proven best-reach days, with a trending-audio program riding what the algorithm is already pushing.
Comments & DMs handled
Every caption asks; every reply lands within the hour. Conversation is free reach most accounts never collect.
Reported in reach, not vibes
A live dashboard — reach, engagement, follower growth — refreshed daily. You watch it move from your phone.
Social media management — common questions
What does social media management include?
Everything from strategy to posting: a reel-first content calendar built around your services and seasons, on-brand creative (reels, carousels, posts), posting on your account's best-reach days, a trending-audio program, and a comment & DM engagement system so every reply lands fast. You approve; we run it.
Why reels instead of regular posts?
Because the data is lopsided. On client accounts we audit, reels routinely earn many times the engagement of static images with the exact same audience — and reels reach non-followers through Explore, which images almost never do. We still use images and carousels, but reels carry the reach.
How much does social media management cost?
Most local businesses invest $1,000–$2,500 a month depending on posting volume and whether we're producing video on-site. We scope it on the first call, honestly.
How is this different from your Meta Ads service?
This is organic — content, reach and community on your own profiles. Meta Ads is paid distribution. They feed each other (winning organic content becomes your cheapest ad creative), but they're separate engagements with separate goals.
Do you write the captions and design the posts?
Yes — creative, captions, hashtags, scheduling and replies. Built as a repeatable brand system your audience recognises, not one-off posts. On the venue account above, 74% of captions open with the same signature word — that consistency is deliberate.
Let's audit your account.
A free strategy call: we'll pull your last year of posts and show you exactly where the reach is leaking — same method as the case study above.