Lead gen & automations · funnels · CRM · follow-up

We build the lead funnels, landing pages and marketing automation that capture prospects and convert them — instant text and email follow-up, CRM pipelines, reminders, review requests and real-time tracking — so your business runs smarter, not harder, every time a lead comes in.

Where leads go to die

01

The form gets filled out. Then nothing.

The inquiry sits in an inbox until someone has a minute. By then the customer has called two other businesses.

02

Every lead lives somewhere different

Some in texts, some in email, some on a notepad in the truck. Nobody can say how many leads came in last month — or what happened to them.

03

Ads send people to a homepage

A visitor who clicked for one specific thing lands on a page about everything, and leaves. The ad spend is real; the lead never existed.

04

Past customers are never asked back

The cheapest job to win is from someone who already hired you — and almost nobody has a system that reaches out.

What we build

High-converting funnels

One offer, one page, one action. Custom landing pages and opt-in forms built around a single service, so the visitor who clicked for it converts.

CRM & marketing automation

CRM setup with pipelines that match how you actually sell — every lead tagged, staged and followed up, with nothing living in a notepad.

Automated email & SMS workflows

Instant reply the second a lead comes in, then a drip sequence that keeps the conversation going until they book — or tell us no.

Real-time lead tracking & analytics

A dashboard that shows leads by source, cost per lead, booking rate and revenue — refreshed live, readable from your phone.

A/B testing & optimization

Headlines, offers, forms and follow-up timing tested against each other — the winners stay, the rest go.

Copy, lead magnets & retargeting

Copywriting for the lead magnet and every email in the flow, plus retargeting ads that bring back the visitors who didn't convert the first time.

A lead's first 60 seconds

This is the default sequence we install. It runs at 2 AM exactly the way it runs at 2 PM — and every step is logged in your CRM.

0:00 · form submitted · lead created in CRM, tagged by source
Hi Maria, thanks for reaching out to Sierra Plumbing — is the water heater still leaking right now?
0:04 · text + email sent automatically · owner notified
Yes, slowly. Can someone come tomorrow?
We can. First available is 8:00 AM tomorrow — want me to book it? Here's the link: [calendar]
0:41 · appointment booked · confirmation + reminder scheduled · review request queued for after the job
Why us

Every automation we sell is one we use — the instant follow-up, the reactivation campaigns, the review flows, the live dashboards. They were built because we needed them in companies we operate, and they've been running on real customers for years.

And because we also run the ads, SEO and website, the funnel gets built for the traffic it will actually receive — not handed off to someone guessing.

Proof · Service-area business, Sacramento
online orders

Orders doubled while paid ads came down from $50k to $20k a month. Case study →

Proof · Plumber, Arkansas
18jobs · 21 days

Every Google call captured and booked — 18 new jobs in the first 21 days. Case study →

Lead generation & automation — common questions

What is lead generation and marketing automation for a local business?

Lead generation is everything that turns a stranger into a name and number — a landing page, an offer, a form, an ad that sends people to it. Marketing automation is what happens next, without anyone lifting a finger: the instant text-back, the email sequence, the reminder before the appointment, the review request after. Together they make sure a lead is captured, followed up and booked the same way every time — whether you're on a job, with a patient or asleep.

What CRM do you use?

We build on GoHighLevel for most local businesses — it holds the contacts, pipeline, calendar, phone, email and SMS in one place, which is what makes the automation reliable. If you already run a CRM you like, we can usually wire into it. Either way, the account is yours and the data is yours.

How fast does follow-up actually happen?

Seconds. A new lead gets a text and an email before you've seen the notification. Speed is the whole game — a lead contacted within five minutes is many times more likely to book than one contacted an hour later, and most local businesses take far longer than that.

Will my customers know it's automated?

The messages sound like they came from your front desk, because we write them that way — your name, your voice, your offer. Anything that needs a person gets handed to a person, with the conversation so far attached.

How is this different from your AI receptionist?

The AI receptionist answers the phone. Lead gen and automation is everything around it — the funnel that generates the inquiry, the CRM that holds it, the follow-up that chases it, the dashboard that tracks it. Most clients run both; they're built on the same system.

How much does it cost?

A funnel and automation build typically runs $1,500–$5,000 depending on how many pages, sequences and integrations it needs, plus a monthly for the platform and ongoing optimization. We quote precisely after the strategy call — and the first thing we'll tell you is which one automation would pay for the rest.

Stop losing the leads you already paid for.

Book a call. We'll map where your leads come from, where they leak, and which single automation would pay for the rest.